(December 31, 2019) –
“The laws of supply and demand are inescapable, and will come to bear on the booming streaming video market. The issue: With so many ad-free streaming players, the demand for ads will outstrip supply.”
Find the full story here: https://digiday.com/marketing/streaming-ad-prices-set-rise-constrained-supply/?utm_content=buffer56dc0&utm_medium=social&utm_source=twitter&utm_campaign=digidaydis