(September 12, 2019) –
“People watching a TV show shouldn’t see ads they don’t care about. Transforming the TV ad experience to incorporate more targeting is a key mission of Denise Colella, SVP of advanced advertising products and strategy at NBCUniversal.”
Find the full story here: https://adexchanger.com/tv-and-video/how-nbcuniversals-denise-colella-is-bringing-targeted-ads-to-tv/